Using Evaluation as a Management Tool
With the increased focus on achieving programmatic impact, managers must pay close attention to whether their programs, and the services provided through their programs, are meeting the needs of their clients, are being provided efficiently and effectively, and are contributing to the achievement of organizational and program objectives. This issue of The Family Planning Manager discusses the important role of ongoing, regular internal program evaluation and gives managers advice on how to plan for and incorporate evaluation into their programs.
The issue stresses the importance of regularly collecting and analyzing program data so that managers have good information for making critical management decisions. Finally, it provides examples of how managers can use the resulting information to make necessary programmatic changes and improve the effectiveness of their programs and services.